With loads of experience and her first successes as a designer, ASSIA naturally positions itself on the top end of the market.

Focusing on quality and technology, her target is to create a new style : Assia Lingerie, a new spirit

ASSIA LINGERIE, a new brand is born!

ASSIA spirit celebrates feminity and refinement.

To achieve this, ASSIA's designer chooses herself the embroideries and adornments. She procures at the best embroiderers from France and from Italy.

Her creations play on the lushness of the fabrics and set the scene for embroidered tulles, Milanese embroideries, embroidered suede, arachnid fishnets, patterned tulles, crushed lycra, lace by Leavers and jewellery by Didier Swarovski.

Each item branded "ASSIA" is 100% made in France. The workshop is equipped with traditional machines which combined with the craftsmanship of our professional corset makers, ensure an undeniable quality to every ASSIA creations.

Nowadays acknowledged by her peers, Assia has managed to bring a bowl of fresh air in the lingerie world....